Author
Nils Spölgen
Founder at Keaz
Serial founder in chat marketing — built a local agency into Keaz, the WhatsApp marketing platform for Shopify. Bootstrapped the MVP, raised funding, and scaled to 200+ merchants in DACH. Writes about flows, opt-in & GDPR, Klaviyo, and realistic revenue benchmarks — prefers conservative math over impressive claims.
WhatsApp MarketingShopify E-CommerceChat MarketingRetention & Flows
79
Articles
8
Topics
2022
at Keaz since
Articles by Nils
Basics
WhatsApp Business API: What It Is and Who Needs It
September 2, 202610 min
Basics
WhatsApp Service Messages: What Changed on 1 October
September 1, 20269 min
Newsletters
WhatsApp Broadcast List: What It Can and Cannot Do
September 1, 20269 min
Inbox
WhatsApp Keywords: Set Up Automatic Replies
September 1, 20268 min
Newsletters
WhatsApp Customer Segmentation: Where to Start
August 31, 20267 min
Inbox
WhatsApp Away Message: Templates and How to Automate It
August 31, 202610 min
GDPR & Opt-in
WhatsApp Account Restricted: What It Means and What to Do
August 28, 20267 min
Marketing
WhatsApp Business Alternative: How to Choose One
August 28, 20268 min
Basics
WhatsApp Business Solution Provider: How to Choose
August 27, 20267 min