
Author
Nils Spölgen
Founder at Keaz
Serial founder in chat marketing — built a local agency into Keaz, the WhatsApp marketing platform for Shopify. Bootstrapped the MVP, raised funding, and scaled to 200+ merchants in DACH. Writes about flows, opt-in & GDPR, Klaviyo, and realistic revenue benchmarks — prefers conservative math over impressive claims.
WhatsApp MarketingShopify E-CommerceChat MarketingRetention & Flows
79
Articles
8
Topics
2022
at Keaz since
Articles by Nils

Channels
RCS vs SMS vs WhatsApp: Which Channel for Your Shop
October 2, 202610 min

Newsletters
Omnisend Alternative for Shopify: Start With Your Flows
October 1, 20267 min

Benchmarks
Loyalty Program for Shopify: Do You Actually Need One?
October 1, 20268 min

Inbox
Gorgias Alternative for Shopify: How to Evaluate One
September 30, 20268 min

Automation
WhatsApp Order Notifications: Stop WISMO Before It Starts
September 30, 20269 min

Marketing
Conversational Commerce: What It Is and What It Isn't
September 29, 20268 min

Basics
Switching Partners Is Not Supported in This Flow
September 29, 20268 min

Benchmarks
Customer Retention Software: The Three Jobs It Must Do
September 28, 20267 min

Inbox
AI Customer Service: What It Resolves and What It Doesn't
September 28, 20266 min