Author
Nils Spölgen
Founder at Keaz
Serial founder in chat marketing — built a local agency into Keaz, the WhatsApp marketing platform for Shopify. Bootstrapped the MVP, raised funding, and scaled to 200+ merchants in DACH. Writes about flows, opt-in & GDPR, Klaviyo, and realistic revenue benchmarks — prefers conservative math over impressive claims.
WhatsApp MarketingShopify E-CommerceChat MarketingRetention & Flows
30
Articles
8
Topics
2022
at Keaz since
Articles by Nils
GDPR & Opt-in
WhatsApp Click-to-Chat Link: How to Create One (wa.me)
August 14, 20267 min
Marketing
WhatsApp Repeat Customers: Turn One Order Into Three
August 13, 20267 min
Automation
Phone Number at Checkout: The Biggest Coverage Lever
August 13, 20269 min
GDPR & Opt-in
WhatsApp QR Code: Turn Offline Touchpoints Into Subscribers
August 13, 20268 min
Benchmarks
WhatsApp for Beauty and Skincare Stores: A Playbook
August 13, 20267 min
Channels
WhatsApp Channels for Shopify Stores: What They Do
August 13, 20268 min
Automation
WhatsApp Flow Trigger Filters: Target by Product
August 13, 20269 min
Benchmarks
WhatsApp for Subscription Brands: Cut Churn, Save Payments
August 13, 20267 min
Automation
WhatsApp Welcome Message: Set Up an Automated Flow
August 12, 20268 min