Author
Nils Spölgen
Founder at Keaz
Serial founder in chat marketing — built a local agency into Keaz, the WhatsApp marketing platform for Shopify. Bootstrapped the MVP, raised funding, and scaled to 200+ merchants in DACH. Writes about flows, opt-in & GDPR, Klaviyo, and realistic revenue benchmarks — prefers conservative math over impressive claims.
WhatsApp MarketingShopify E-CommerceChat MarketingRetention & Flows
79
Articles
8
Topics
2022
at Keaz since
Articles by Nils
GDPR & Opt-in
WhatsApp Widget for Your Website: Which One to Install
October 28, 20267 min
Automation
WhatsApp Interactive Buttons: What a Tap Actually Does
October 27, 20267 min
GDPR & Opt-in
WhatsApp Opt-Out: What Happens When a Customer Replies STOP
October 27, 20266 min
Basics
WhatsApp Message Templates: Categories, Approval, Rejection
October 26, 20268 min
Basics
WhatsApp Cloud API: What Running It Yourself Takes
October 19, 202610 min
GDPR & Opt-in
WhatsApp Age Requirements: 13 for Personal, 18 for Business
October 15, 20269 min
GDPR & Opt-in
Is WhatsApp GDPR-Compliant? What Shops May and May Not Do
October 14, 20266 min
Inbox
Zendesk Alternative for Shopify: Count Tickets First
October 9, 20266 min
Basics
Why Your WhatsApp Business Account Is Blocked From Sending
October 7, 20269 min